Event and Program Sponsorship
Put your business front and centre at one of the City's events or programs.
Event sponsorship is an investment in your community. Your support will create a positive legacy for your organization that will resonate with residents and stakeholders alike.
Our programs and events reflect a legacy of outstanding sports organizations, a vibrant visual and performing arts community, our natural environment and our commitments to its sustainability.
Current Event Sponsorship Opportunities
PMA: Bringing TIFF to You
Presented by the Peterborough Museum and Archives, in partnership with the Toronto International Film Festival Circuit Group
Films are featured at the Galaxy Cinema in Downtown Peterborough
Attendance Numbers
- Fall series: 3,191 attendees (2019)
- Spring series: 2,654 attendees (2019)
Kawartha Autumn Studio Tour (KAST)
Presented by the Art Gallery of Peterborough, KAST is one of Canada's longest-running studio tours. This free, self-guided, self-drive weekend sprawls through the City and into Peterborough County.
Attendance Numbers
- 8,000 visitors in 2024
- $125,000 in sales for artists
Canada Day Parade
Canada Day Parade opportunities include Parade title and secondary sponsorships.
Sponsor a City Program
Public Swim
Sponsor a public swim at the Peterborough Sport and Wellness Centre.
Reach
- Aquatic fitness classes: 2,285 participants monthly
- Lane/wellness swims: 800-1,000 participants monthly
- 1,000 lessons annually / 1,000 weekly swimmers
Public Skate
Opportunities include holiday, PA day, March Break, Family Day, and weekly senior skates at city arenas
Reach: 16,169 attendees (2018)
Parking
Pay & Display Tickets
Exclusivity on 3-month supply = 200,000 tickets distributed over 3 months; daily average 2,175 tickets
City Garage One Hour Courtesy Parking
Exclusive one-year sponsorship that includes placement of sponsor message at entrance and exits
PMC Event Parking
• Two-year sponsorship with 80,000 tickets printed
PMC Ticket Envelopes
Two-year sponsorship that includes presence on envelopes that accompany hard ticket purchases. Up to 100,000 envelopes printed.
Environmental Programs
Sponsorships to support environmental days and other environmental initiatives.
Recreational Programs
Support one of our many recreation programs including Recreational Men's Hockey and Youth Ball Hockey.
Let's Connect
We welcome a conversation to determine the program or event that best aligns with your business objectives and audiences. Contact us today to discuss how you can be involved.
Contact Us
Scott Elliott
Corporate Sponsorship Program Manager
City of Peterborough
500 George St. N.
Peterborough, ON K9H 3R9
Phone 705-742-7777 ext. 1879
Email Scott Elliott
Chris Van Dusen
Sponsorship and Marketing Specialist
City of Peterborough
500 George St. N.
Peterborough, ON K9H 3R9